Senior Analytics Engineer - Web Tracking (all genders) - Storefront Core at ABOUT YOU SE & Co. KG
Hamburg or Berlin, Germany, Germany
Posted
on-site · full-time · Visa sponsorship
Apply for this role at ABOUT YOU SE & Co. KG
Responsibilities:
- Lead the strategic roll-out and improvement of web tracking across a high-traffic, multi-tenant storefront platform.
- Establish measurement infrastructure and build an analytics function from the ground up.
- Define and maintain scalable KPIs and metrics that inform product roadmaps for tenants and enterprise customers.
- Convert platform analytics into prioritized, user-friendly product requirements and long-term growth initiatives.
- Monitor and evaluate platform performance against retail and e-commerce benchmarks.
- Work closely with Product, Engineering, QA, and Design to implement data-driven features.
- Act as the primary communicator between technical teams and commercial stakeholders.
Requirements:
- 6+ years of professional experience in e-commerce or platform analytics.
- Proven, MVP-driven approach to analytics and experience defining complex KPIs.
- Practical experience with web analytics tools (Google Analytics, Plausible, Umami) and BI/spreadsheet tools (Sheets, Excel; PowerBI beneficial).
- Interest and experience in applying modern AI tools to analytics workflows.
- Strong communication skills for translating technical insights to business stakeholders in English.
- Rigorous attention to data quality and measurement logic.